Privacy Policies

Last Updated: February 28, 2025

Your privacy is important to us. This Privacy Policy outlines how we collect, use, share, and protect your personal information when you access our ride-hailing mobile application, website, and related services (collectively, the “Platform”). By using the Platform, you acknowledge and agree to the practices described in this policy. If you do not agree, please refrain from using our services.

This policy applies to all users of our Platform, including those requesting transportation services (“Riders”) and those providing them (“Drivers”). We comply with applicable data protection laws in all regions where our services are available. If local regulations differ from this policy, we will follow the applicable legal requirements in those regions.

What Information We Collect

We collect different types of information to provide and enhance our services. This includes:

a. Information You Provide

We collect the following information directly from users during registration, account setup, and service use:

• Personal Information (Passengers & Drivers): This includes your full name, phone number, email address, and profile details. This information is required for account creation, identity verification, and communication between users on the platform.
• Driver’s License and Vehicle Information: For drivers, we collect a valid driver’s license, vehicle registration, and proof of insurance. This ensures compliance with local regulations and guarantees that drivers meet legal safety requirements before being approved for ride-sharing services.
• Payment Information: We collect payment details such as credit/debit card information or digital wallet details, which are processed securely through third-party payment providers. We do not store sensitive financial data on our servers.
• Ride Preferences and History: We track ride details such as pickup and drop-off locations, timestamps, frequently visited destinations, and preferred drivers to offer better recommendations and improve user experience.
• User-Generated Content: Any ratings, reviews, and feedback submitted through the platform are collected and stored to enhance service quality and ensure accountability.
• Emergency Contacts: Users may provide emergency contact details for safety purposes. In the event of an incident, we may notify the registered emergency contact with relevant ride details.

b. Information We Collect Automatically

When you use our Platform, we automatically collect the following data to improve functionality and security:

• Location Data: We collect real-time GPS data when you use the app to facilitate ride-hailing services, improve navigation, and provide accurate estimated arrival times. Users can control location permissions via device settings.
• Device Information: We collect details such as IP addresses, device type, operating system, browser type, and unique device identifiers to optimize app performance and security.
• Usage Data: We monitor how users interact with the app, including ride searches, navigation patterns, preferences, and engagement with features. This helps us enhance the platform and provide a personalized experience.

c. Information from Other Sources

We may also receive information from third-party sources, including:

• Social Media Integration: If users link their social media accounts, we may collect limited profile data to streamline account creation and authentication.
• Background Checks (Drivers Only): To maintain security, we obtain background verification reports from third-party agencies. This may include criminal record checks, driving history, and other compliance-related screenings.
• Payment and Transaction Data: External financial institutions process transactions and share necessary details for record-keeping and fraud prevention.

How We Use Your Information

We use the collected information to:

• Facilitate Ride-Hailing Services: Match passengers with nearby drivers, calculate fares, and process payments efficiently. This includes optimizing routes, estimating arrival times, and enabling seamless ride-tracking for both riders and drivers.
• Enhance Safety and Fraud Prevention: Verify user identities, conduct background checks, detect suspicious activities, and implement real-time monitoring to ensure user safety. We also analyze ride patterns and flag potential security threats.
• Improve User Experience: Personalize recommendations based on user preferences, suggest frequently traveled routes, streamline ride-booking processes, and enhance app performance with user behavior insights.
• Provide Customer Support: Address user inquiries, resolve disputes, handle complaints, and assist with technical issues. We also use collected information to improve customer service training and response efficiency.
• Process Payments and Driver Earnings: Securely handle financial transactions, facilitate fare payments, manage driver earnings, and ensure timely payouts. We collaborate with third-party payment processors to maintain security and compliance.
• Comply with Legal and Regulatory Requirements: Fulfill tax obligations, respond to law enforcement requests, comply with transportation regulations, and adhere to local, national, and international legal requirements.
• Send Service Updates and Promotions: Notify users about important updates, new features, special offers, loyalty rewards, and policy changes. Users can manage their notification preferences within the app settings.
• Enable Research and Development: Use anonymized data to analyze ride patterns, enhance transportation infrastructure, and develop innovative features for a better mobility experience.

Automated Decision-Making

We use automated processes to enhance efficiency, accuracy, and fairness in our services. These automated processes include:

• Ride Matching: AI-driven algorithms connect passengers with the nearest available drivers based on real-time location, demand, and driver availability to minimize wait times.
• Fare Estimation: Dynamic pricing models calculate estimated fares considering factors such as distance, ride demand, surge pricing, traffic conditions, and time of day.
• Fraud Detection & Security Monitoring: AI continuously monitors transactions, ride behavior, and account activities to detect fraudulent activities such as account takeovers, unauthorized transactions, and identity theft.
• Driver Performance Analysis: Automated systems assess driver performance based on passenger ratings, ride completion rates, and adherence to safety standards.
• Customer Support Prioritization: AI-driven systems help prioritize support tickets based on urgency and user history to ensure timely and efficient resolution.

If you disagree with an automated decision, you may contact customer support to request a manual review.

How We Share Your Information

We do not sell or rent your personal data. However, we may share your information with:

• Drivers and Passengers: To enable ride bookings and facilitate communication, we share necessary ride details such as pickup and drop-off locations, contact numbers (partially masked for privacy), and ride status updates. This ensures seamless interaction while maintaining security measures.
• Service Providers: We collaborate with third-party vendors to assist in various services, including payment processing, cloud storage, AI-powered analytics, identity verification, customer support, and IT infrastructure maintenance. These service providers are contractually bound to protect user data and use it only for the intended purposes.
• Law Enforcement Authorities and Legal Compliance: If legally required, we may disclose user information in response to subpoenas, court orders, legal investigations, or law enforcement requests. We also share data to prevent fraud, resolve disputes, ensure compliance with regulations, and protect user safety.
• Corporate Affiliates and Business Transfers: If our company undergoes a merger, acquisition, reorganization, or asset sale, user data may be transferred as part of the transaction. We will notify affected users about any such changes to ownership or data handling policies.
• Marketing and Advertising Partners: With user consent, we may share aggregated, non-personally identifiable data with advertising and marketing partners to personalize promotional campaigns, optimize user engagement, and deliver relevant offers.
• Research and Analytics Partners: We may share de-identified, anonymized data with research institutions, government agencies, or analytics firms to improve transportation systems, optimize route efficiency, and develop new features.

Your Rights and Choices

• Access & Update Information: Edit your profile details at any time.
• Request Data Deletion: Request the removal of your personal data, subject to legal retention policies.
• Manage Marketing Preferences: Opt-out of promotional messages and push notifications.
• Control Location Sharing: Modify GPS tracking permissions through your device settings.

Data Retention Policy

We retain user data, including trip details, contact information, and other relevant records, for a minimum period of three (3) years from the date of each completed trip. This retention period helps us comply with legal obligations, resolve disputes, enforce our agreements, and maintain accurate records for operational purposes. After this period, data may be securely deleted or anonymized unless a longer retention period is required by law.

How We Protect Your Information

We prioritize the security of your personal data and implement rigorous measures to safeguard it from unauthorized access, misuse, and breaches:

• Data Encryption: All sensitive data is encrypted during transmission and storage to prevent unauthorized interception. We utilize industry-standard encryption protocols to ensure data confidentiality and integrity.
• Access Controls: Multi-factor authentication (MFA), role-based access restrictions, and strict identity verification processes protect user data. Access is granted only to authorized personnel based on necessity.
• Regular Security Audits: We conduct routine security assessments, vulnerability testing, and penetration testing to identify and mitigate potential risks. Our security protocols are updated regularly to address emerging threats.
• AI-Based Fraud Detection: Advanced machine learning algorithms continuously monitor for fraudulent activities, unusual account behavior, and security threats. These systems analyze transaction patterns to prevent unauthorized access and financial fraud.
• Incident Response Plan: In the event of a security breach, we have a comprehensive incident response protocol to contain, investigate, and mitigate risks while notifying affected users promptly. Our dedicated cybersecurity team ensures quick recovery and further strengthens our defenses against future incidents.
• Compliance with GDPR, CCPA, ISO 27001, and PCI DSS.

Disclosures

• International Data Transfers: If necessary, your data may be processed in different countries, ensuring compliance with data protection regulations.
• Third-Party Services: Certain platform features, such as payments, are managed by external providers governed by their respective privacy policies.
• Age Restrictions: Our services are not intended for individuals under the age of 18.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Users will be notified via email or in-app notifications about significant changes. Continued use of our services after changes are published indicates your acceptance of the updated policy.

Contact Us

If you have any questions or concerns regarding this Privacy Policy, you can contact us at:

Email: support@sasainnovations.com

Phone: +1 (204) 698-0047

By using the SASA app, you acknowledge that you have read, understood, and agreed to this Privacy Policy.